Fenerbahce Ulker’s brand new jerseys, designed by Nike, were introduced to fans at Ulker Sports Arena.
Prior to the game against Beko Basketball League counterparts Torku Konya Selcuk University, first a 500 meter-square banner was opened to reveal the campaign slogan “Girded on for Victory”. Following the players’ warm-up, venue lights were turned off and the fans listened to the manifest written for the jerseys from the voice of the team captain Omer Onan. Concurrently, two giant jersey were lowered down from the ceiling.
A special agenda was prepared for the press members at the event. They were hosted at the Bruschetta restaurant in the venue. They received their special press kits, consisted of jersey and sweatshirt, there and watched the game from boxes.